Most of INFOLOX's content and commerce solutions are implemented with various PIM systems that offer integrated basic functions for media management. However, truly sophisticated online presences often require not only PIM software but also a specific system for digital media asset management (MAM/DAM). That is why omnichannel solution specialist INFOLOX has now expanded its system portfolio to include Picturepark's modern headless MAM/DAM system.
Picturepark covers all the functions of a modern MAM/DAM system and impresses with its intuitive user-friendliness, maximum performance and consistent headless and API-driven architecture. The symbiosis of sophisticated collaboration options and artificial intelligence opens up a whole new world for content creation with digital media. Gone are the days of unused assets, unstructured folder systems, redundant media storage and cumbersome processes. With individual workspaces, simple task management, targeted assignment of rights and roles, and excellent collaboration, the application becomes an experience for all stakeholders. Picturepark's strength undoubtedly lies in its simple and user-friendly interface and its wide range of media distribution functions. Select and send files with just two clicks. Let agencies, media representatives, employees or partners download your approved content via a download page linked in the email – without the need for a user account, plugins or integrations.
The partnership between INFOLOX and Picturepark goes far beyond mere system integration. From a strategic perspective, the two companies' portfolios complement each other perfectly. In the future, INFOLOX's mostly medium-sized customers will benefit from a highly flexible MAM/DAM system that can be easily integrated into existing content and commerce platforms (see www.omnichannelbox.com), while all Picturepark customers will now have access to a seamlessly integrated content and commerce solution with PIM, CMS, SHOP and Pagebuilder in addition to MAM/DAM.
"We offer an ideal complement for both sides. Our customers receive a preconfigured best-of-breed platform with PIM, CMS and shop extensions for their DAMMAM projects, and INFOLOX makes the Omnichannel Box with our MAM/DAM system suitable for users with the highest demands on digital media management," argues Philip Axman, Director of Global Business Development at Picturepark.
"Together with Picturepark, we can now offer medium-sized and large companies an even more optimised overall content and commerce solution with PIM, MAM/DAM, CMS and shop modules for websites, online catalogues and online shops – and pool our experience and expertise for the benefit of our customers," adds Alexander Pircher, Managing Director of INFOLOX.
About Picturepark
Picturepark enables demanding companies to efficiently organise their digital assets, exchange them in a controlled manner and easily integrate them into other systems. Whether images, videos and documents, product data records, taxonomies or metadata: thanks to innovative technologies such as adaptive metadata or business rules, content of any kind can be structured, automatically classified and linked together. Picturepark's modern API-first architecture and a variety of existing connectors enable seamless integration with third-party systems such as commerce applications or other content management systems. Based on state-of-the-art technology and designed as a platform, Picturepark combines the primary advantages of digital asset management (DAM), product information management (PIM) and headless content services in a versatile system, allowing it to be used for needs-based solutions. See also www.picturepark.com
About INFOLOX and the Omnichannelbox
As an omnichannel agency and system integrator, INFOLOX uses current trends, many years of industry experience and powerful technology to design successful and cost-efficient complete solutions. From strategy consulting to conception and implementation to the operation of corporate websites, web shops and e-commerce solutions, online catalogues, print catalogues and apps with market-leading software products from the categories PIM, MAM/DAM, CMS, e-commerce and print publishing. Everything from a single source! The Omnichannel Box is a best-of-breed integration solution in the cloud that expands your PIM and/or MAM/DAM system with an enterprise CMS and shop with integrated drag-and-drop layout builder, offering a true 360-degree UX. And all this with a fully integrated backend for content, commerce and layout.
