Application scenarios
Addition to online shops
Many online shops only contain basic information. With PXP, companies can build a digital product catalogue that integrates detailed product data from PIM. Multimedia content such as videos, 360° views and CAD drawings ensure an appealing digital product presentation. This makes it easier for customers to make informed purchasing decisions and increases the conversion rate.
Internal use for teams and training courses
PXP serves as a secure product portal PIM that provides teams, sales partners and retailers with efficient product information at all times. Thanks to DAM integration, images, videos and documents are always up to date and can be managed centrally. This optimises internal processes and improves the quality of advice.
Customer portals with personalised content
Companies can set up individual customer portals that offer specific information, individual prices and tailor-made product recommendations. The seamless connection between product communication and product data management creates a personalised shopping experience that builds long-term customer loyalty and simplifies administration.